Pitching to Media – Creative Concepts PR

Mar 19

Create A Newsworthy Story The Media Can’t Resist

By Creative Concepts PR Blog Article, Earned Media, Media Coverage, Media Release, Newsworthy Story, Pitching, Pitching to Media, Public Relations

In the world of PR, knowing the difference between what's advertorial and what's genuinely newsworthy when pitching to the media is KEY. Your story must capture the journo's attention and be of genuine interest to your media outlet's target audience. It is important to avoid...